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NATURAL LIVING NEWS!
Summer 2008
GLASS HOUSE LIVING
REVIEW OF NATURAL LIVING MAGAZINE
At the last Green Drinks in Manhattan, NY hosted at the gorgeous Tavern on the Green
I had the pleasure of meeting Kristina Rohr, Publisher and Editor in Chief of Natural Living magazine. Based in Hollywood,
California, her fabulous “green” magazine features articles covering everything from food, fashion, politics, home, and health.
It is truly a total lifestyle magazine with experts in a diverse background of eco-friendly fields that contribute their certified
knowledge providing insight and sources for all things “green”. Even the magazine itself qualifies as “green” as it is printed
with soy ink on 100% recycled paper.
Learn to live even more naturally…
Subscription information:
http://www.naturallivingmag.com/
By
Tania Sterl
Read review
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Kristina Rohr, Publisher/Editor-in-Chief
November
19th, 2007
Review of Natural Living by Inwomenwetrust.com
What turns Women Green? Natural Living!
94% of
home furnishings buyers/influencers are women.
93% of grocery buyers/influencers are women.
89% of vacations are planned
by women.
The list goes on and on. Anyone who sells in the consumer market knows these stats. The most quoted stat is that
women buy/influence over 83% of consumer purchases. Companies like Home Depot have even changed their image/track to get more
women buying, and it's working. So why is is so hard for the green group to get on board?
Yesterday, at the OpportunityGreen
Conference, the question was asked over and over, "How can we get more consumers start buying green products?" You can start
by calling them what they are, women, and that little shift will help you get in the right frame of mind.
Natural Living
knows that. Their demographic is made up of 89% women. Natural Living put out a terrific new magazine that is the perfect
mix of what women want, a little of everything the touches our lives with a bit of sustainable education thrown in. THANK
YOU!
The inside of Natural Living lists many, MANY women contributors. Is that all it takes? No, but that's a good start
because then the ideas for what is pictured, written, chosen for advertising is all filtered through a women's brain or a
guy who gets it. That chocolate on the back cover?
If I wanted to lick the page.
Natural Living had appealing photography,
short stories, NEW stuff that gets me excited about the future along with educational pieces that actually help me understand
the bigger issues. There are about 50 things they did right on this one. Check it out and see if you can determine why it
works or not. If you can't, maybe you need to start hiring more women writers and art directors. This ain't rocket science
folks, it's common sense. It takes one to know one. Kudos to Kristina and all genders who work with her to develop a new approach
to a sustainable way of life.
Mary Hart
www.inwomenwetrust.com
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READER FEEDBACK
Al Gore, Nobel Peace Price Laureate and
former U.S. Vice President: “Congratulations on your great new magazine!”
Daryl Hannah, actress & environmental activist:
“Your magazine is great!!! I look forward to working with you guys!”
Raquel Garcia, Earth Day Network: "The magazine
is amazing! We absolutely LOVE the fall issue, we are sending it out to Board members, funders and anybody who cares to read
it! We all agree that your layout is perfect and super attractive. Thanks so much for letting us be part of this amazing project!!"
Debra
Lynn Dadd, legendary green consumer activist and pioneer, hailed by the New York Times as "The Queen of Green," Clearwater,
FL, writes: "Natural Living Magazine is great!"
Joan Learner, Coalition for Clean Air, Los Angeles: “I wanted to email
to tell you how impressive, educational, and beautiful the magazine is! It is amazing… We all look forward to the next issue!”
Mary
Cordaro, leading healthy home expert and green building pioneer: “I am astounded at the quality of information and articles.
There is nothing like your magazine out there! It's incredible!”
Malin Svenson, Nordic Walking USA: “Your magazine
is of such high quality, that it would be an honor to be an ongoing health & fitness contributor to your magazine.”
Richard
Royster, Palm Beach, FL and Germany, ecranio.com: “The magazine is really, really great! I have shared it here with many of
my patients and nature-lovers and everyone comments on how classy the mag is while maintaining warmth and a personal touch!”
Bergen
Williams, actress, General Hospital: “Natural Living Magazine is a positive contribution to our world community and I will
do whatever I can to support this worthwhile venture. Everyone I have given a magazine to has had nothing but wonderful things
to say about it, too. It is sophisticated yet accessible and the information is crucial to healthy living not only for individuals
but for the planet too!”
Monique Roeder, Director of Sales & Marketing, Sheldrake Organization, New York: “The article
on Riverhouse was fantastic, as was the entire magazine!”
Bi Li, Natural Fashion Designer, Earth Speaks, Organic Fashion,
Brooklyn, New York, says: "Your magazine is amazingly beautiful!"
Kat Robertson, Bio-solar.com, New York: "Natural
Living Magazine is incredible! Outstanding design, layout and top-quality content! What an amazing resource guide!"
Kathleen
Dugan, LaForce & Stevens, New York, raves: "This month's issue - Amazing!"
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